How to Analyze Customer Retention with a Jump Plot

Andy Kriebel’s YouTube video offers a walkthrough on structuring your data, creating necessary calculations, and building the Jump Plot in Tableau. Learn how to compute metrics like customer tenure and profitability, and how to visualise these insights effectively. Implement this technique and transform your dashboards into powerful tools that not only display data but also tell a compelling story about customer retention. Whether you’re a data analyst, marketer, or business strategist, Andy will equip you with the skills to make more informed decisions based on customer behaviour.