What makes Rashi Desai’s article especially timely is how it connects modern analytics with human behaviour and ethical design. Traditional BI and machine learning often focus on metrics and automation, but without considering usability, interpretability, or human impact, even the best models can go unused or misapplied. If you want to bridge the gap between technical excellence and real-world relevance in your data work, this article offers practical perspective and inspiration on why and how to make that shift.
Why Human-Centered Data Analytics Matters More Than Ever
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