The Power of Big Aggregate Numbers

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Here, Jonathan Schwabish tells us that one of the key benefits of utilising BANs is their ability to facilitate easy comparisons and benchmarks across different categories or time periods. These numbers act as anchors for evaluation, enabling stakeholders to quickly assess performance and identify trends. BANs have the power to uncover patterns and insights that may not be immediately apparent when examining raw data. This ability to reveal hidden relationships allows decision-makers to make informed choices based on a comprehensive understanding of the data.

To make the most of BANs, best practices should be followed. This includes defining clear objectives for the data visualisation, selecting the appropriate metrics to represent, and prompting drill-down analysis for a deeper exploration of the underlying data. By adhering to these guidelines, BANs can play a pivotal role in data visualisation – providing concise and informative representations of complex datasets – ultimately empowering decision-makers with the insights needed to drive impactful actions.

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